ISSN: 2474-8846
Authors: Chee Kong Yap*, Chee Seng Leow* and Wing Sum Vincent Leong
This short note proposed employing FIKR (facet, insight, knowledge and resilience) personality traits (PTs) testing to select the best agribusiness executives for a sustainable agricultural food supply production for the farmers. The FIKR testing would identify the best personnel manager to execute the best agricultural practices and solve food supply shortages. Using the FIRK testing, the selected best agribusiness executive may reform to improve food security and production for future generations by addressing the factors of governmental regulations, resource availability, infrastructure, and market dynamics. Therefore, we foresee that the selected best agribusiness executive can help solve the projected food supply insufficiency in the coming decades.
Keywords: Farmer Perception; Food Demand; Human Behaviours