Fisheries Sector and the Marketing Structure in Turkey

Authors: Kaygisiz F*

DOI: 10.23880/ijoac-16000161

Volume 3, Issue 1

Abstract

This study aims to reveal the current situation of the fisheries sector in Turkey together with its marketing structure and problems. One of the most important problems of the fisheries sector in Turkey is the marketing structure. The most intense used marketing channel is the fisher-commission agent-retailer-consumer marketing channel. The income of the fish breeder is low due to the small role of cooperatives in marketing.

Keywords: Turkey; Fisheries; Marketing; Problems

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