How to Enhance the Threat Perceptions of Hazardous Chemicals for China's Urban Residents

Authors: Liu Y* and Zhang Q

DOI: 10.23880/act-16000139

Volume 3, Issue 3

Abstract

Risk communication of technological risk is tough in view of the limitation of the professional requirement for media and knowledge requirement for the individual. This research focuses on the communication dilemma in he field of hazardous chemicals from the viewpoint of relationships between the communication channel and risk perceptions, expounds the characteristics of different communication channels, and provides theoretical support for Chinese urban residents to select appropriate channels to receive hazardous chemicals information and enhance their threat perception.

Keywords: Risk; Channel Preference; Risk Perception; Hazardous Chemicals

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